XBOX ONE DESIGN DOC
The development and design of the XBOX ONE was a massive project. Every aspect of the new system from the weight and feel of it’s physical elements, the flow and usability of the user interface, and the technology it contained – was vetted, considered, refined and optimized. Since much of this is invisible to the end consumer, Microsoft asked us to help document the process in order to give XBOX ONE owners a glimpse of how this amazing system was built.
XBOX Creative Director: Carl Ledbetter
CP Executive Producer: R. Michael Lovelady
CP Producer: Todd Carlson
Production Company: Logan LA
Director: Eric Anderson