Central☆Planning

Tales From The Kitchen

Nike has been inventing game-changing products for close to 50 years. The nucleus of this innovation is a super-secret lab at Nike World Headquarters called The Innovation Kitchen.

The challenge with these projects is to explain a new technology in a way that was both entertaining and educational….to question what a ‘new product video’ could be, and to engage the audience in a way that an interview with a product designer cannot.

Doubleday & Cartwright figured “what better way to do that than with a CARTOON!”  And so, Tales from The Kitchen was born.  Be on the lookout for more episodes!

  1. TALES FROM THE KITCHEN – Free TRT: 2:47
  2. TALES FROM THE KITCHEN: Hyperfuse TRT: 2:34

CREDITS:

Agency: Doubleday & Cartwright

Production Company: Central Planning, LLC

Executive Producer: R. Michael Lovelady

Producer/Editor: Todd Carlson

Illustration & Design: Part & Parcel

Animation Director: John Foreman

Animator: Robbie Johnstone

Animator: Jeremy Joseph